Prediction platform Polymarket has been on a partnership spree — a trend that continued this week, with a new deal covering Major League Baseball.
MLB announced on Thursday Polymarket will be its official prediction market partner, a designation that will give the site exclusive access to official league data and the use of MLB logos on its products. The site will also get “brand exposure” at games and through the league’s digital channels, the announcement notes.
At the same time, MLB also signed a memorandum of understanding with Michael Selig, chairman of the Commodity Futures Trading Commission. The memo says the agency tasked with overseeing prediction market sites and the league will share information about baseball and prediction markets with each other.
In the past, MLB officials have expressed concerns about how prediction markets could affect sports audiences. In a letter The CFTC was sent to the league last year noted the need for a framework of integrity that can regulate how prediction markets affect the game. MLB officials established the new Polymarket partnership as a way to ensure that integrity standards are enforced.
Once banned his activity In the US, Polymarket is in the hot lane since SeptemberWhen the CFTC eased previous regulatory hurdles that allowed the company to operate in the state. Since then, the company has announced big data partnerships with tech giants Google and Palantir, as sports partnership with Major League Soccer and Major league hockeyand media companies.
