What you need to know
- The company launched a new social media campaign on its Samsung Mobile and Samsung Mobile USA Instagram accounts after hitting the reset button and deleting every post.
- Samsung says it’s preparing to tell a new story ahead of the launch of the Galaxy Z Flip 8, Fold 8, with a series of cryptic inscriptions that users will be asked to unlock and “decode”.
- It says it will reveal everything we’re used to seeing about the phones ahead of a big debut “when we’re ready.”
We’ve been waiting for months for Samsung’s next foldable device to launch. The company launched a new social media campaign this evening (June 30) and it has completely deleted its Instagram.
Samsung says it’s starting to “reset” before the launch of the Galaxy Z Flip 8 and Fold 8. The company’s new social media campaign is targeting Instagram as the account says it will remove its feed entirely. This will come before Samsung’s wave of “cryptic teaser videos”. While this may seem a little strange, Samsung says there is a purpose behind this campaign.
The company is interested in telling a different story. one inspired by “familiar cultural touchpoints.” Instead of revealing various details about the next foldable devices, Samsung said it will offer theories and speculations. The campaign will include a series of seemingly cryptic “simple and highly visual” posts. However, according to Samsung, these clues and posts that will require users to “unscramble” have a deeper meaning.
Certain aspects of these cryptic writings will reveal patterns that users will need to acutely detect. Samsung says it won’t reveal anything until it’s ready. When that time comes, he’ll dive into the features for his next foldable. Until then, you can try imitating the great Sherlock Holmes.
The campaign begins Samsung Mobile and Samsung Mobile USA.
What does it all mean?
There’s a lot we want to see from the next wave of Samsung foldables. However, there is a particularly strong focus on the Galaxy Z Fold 8 (and all the rumors surrounding it). extra things). In terms of design, we don’t expect the Fold 8 to stray too far from what the Fold 7 has to offer. Fold 7 was incredibly popular when it debuted, for more reasons than one.
The device combined a slimmer form factor, sleek hinge and display improvements that wowed consumers. It may seem strange that Samsung is moving away from this, but we’ll have to see what this social campaign has in store. On the other hand, a Samsung executive said shortly after the Flip 7 and Fold 7’s debut that the company’s “thinks about” Bringing back the S Pen. Such a return would require the device to be thicker again after being so thin.
Android Central’s Take
As I write this post, Samsung’s social media accounts have been completely deleted. There is nothing there. It’s funny to see considering one of them has close to 2 million followers. Samsung is trying to make noise. He wants attention, agitation, eyes, press. This encouraged us to “follow”. So I will.





