As anyone who has Googled themselves recently knows, it’s not what it used to be. Of course there is everything goes with Google search itselfbut there’s also an inevitable sense that web search isn’t the canonical source of information it once was, with many people learning who you and I might be from chatbots.
Thomas Dimson and Joey Flynn had similar feelings that led them to create In weights. The “weights” are the numerical parameters that shape the training and output of the AI model in question, according to the website claims to measure “how well a model can recall someone without using tools like web search.”
“Being in weights means that your presence was considered important in the process of creating a superhuman artificial intelligence,” the website says.
To achieve this, In the Weights ostensibly uses various models (including multiple versions of Grok, Gemini, GPT, Claude, and Llama, plus lesser-known models) to “Who?
For example, this humble tech blogger Got a power score of 641 and put me in the top 6% of names. I was feeling pretty good until I saw this numerous TechCrunch colleagues scored even higher. And leader board It has changed as I write this post, Home Alone star Macaulay Culkin is currently in first place with a power score of 988, tied with opera singer Luciano Pavarotti.
The results also show which models return which response to a given name, and they highlight potential hallucinations – apparently GPT-5.4 Mini says that Anthony Ha is “a vague name form that can refer to many people with the initials AHA”.
When asked why he founded In the Weights, Dimson told TechCrunch via email that he and Flynn wanted to “get the creative juices flowing again” after leaving OpenAI (which they both joined). their acquisition of design startup Global Illumination).
Dimson said he thinks that “in 2026, Google idle searches are the wrong goal as more traffic shifts to LLMs” and that “many lives are coded inside an AI brain with lots of floating-point numbers.” He also said the direction of the site was “sealed”. A tongue-in-cheek blog post artificial intelligence weights and a classic short story by Terry Bisson “They are made of meat.”
“The reception has been crazy so far, we thought it would be mild curiosity, but it seems to have struck a nerve of wanting to see if you can live forever in super-intelligence (the comparison factor doesn’t hurt either!)” added Dimson.
While I’m not so sure that being “remembered” by a chatbot is a guaranteed ticket to immortality, I can’t deny that the results are both interesting and envious, especially since they’re encoded in an easily comparable account. (AI critic Anthony Moser he scoffed It’s “literally the same as asking 13 chatbots to tell you about yourself.”) Also helps: Favorite on the site, Inspired by Nintendo retro design.
Dimson said he plans to dig deeper into why different models in the same series produce different results, which models are biased against different people, and which people “should have a Wikipedia article but don’t.”
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